Done-for-you sales & marketing for Australian small businesses

Your website, Google Business, missed calls and enquiries — handled.

The jobs you never get to can cost you customers. Breaktime does the repeatable work behind them — without handing you another marketing system to run.

Managed from $168 a month.

  • No dashboard to learn
  • No new system for you to run
marlowcleaning.com.au

Home and end-of-lease cleaning across the northern suburbs.

Get a quoteMon–Sat · Fully insured

Marlow Cleaning Co.

4.8 (63)

Cleaning service · Coburg VIC

Open · Closes 5 pm

CallDirectionsWebsite

Missed call · 11:42 am

Hi, it’s Marlow Cleaning — sorry we missed you, we’re on a job. What can we help with?

End of lease clean, 2 bed. Are you free Thursday?

Website enquiry

“Do you cover Preston, and how far ahead do you book?”

Preston’s in our area, and we’re usually a week ahead. You can use our enquiry link to request a date.

Answered from the information you approved.

Enquiryand sent to you

DemonstrationSet up, looked after and kept moving by Breaktime. Not a customer result.

So the work’s fine —
it’s everything around the work
that isn’t getting done.

  • The phone rings while your hands are full.
  • The enquiry that came in after hours waits until tonight.
  • The website update becomes “next month” again.
  • Marketing stops, because the paying work has to come first.

That repeatable work is exactly what Breaktime is built to handle.

Managed for you, not handed to you

A website isn’t the goal. Social posts aren’t the goal. Faster replies aren’t the goal. The goal is more business.

Every customer you win passes through the same few moments first. Each one is a place they can quietly fall away — and most of it happens before you ever speak to them.

Each dot is one person who could have become a customer. Fell through a gap Became business Illustrative

  1. Found you
  2. No website — or one that looks years out of date.
  3. Liked what they saw
  4. The call rang out. The form sat there.
  5. Got an answer
  6. Nobody came back to them once the week got busy.
  7. Heard back
  8. Someone else got back to them first.
  9. Chose you

Illustrative Each dot is one person who could have become a customer.

Not every enquiry becomes a customer, and no shape here is a measurement of your business. The point is that some of these people fall away for reasons you can fix.

Where is your business losing customers along the way?

Revenue Leak Review

A free sales & marketing analysis with a personalised report.

Find the gaps that cost you customers.

Run my Revenue Leak Review

Then fix what matters.

We look at the parts of your sales and marketing that decide whether an enquiry keeps moving: how people find you, what they see when they check you out, how calls and enquiries get answered, and what happens next.

You get back a personalised report — where customers may be slipping through the gaps, and what deserves attention first.

A few quick answers, built for a phone. The report estimates potential revenue at risk. It is not a measure of money already lost, and not a promise of revenue recovered.

This is what “handled” actually looks like.

Three of the things that happen while you’re working. None of them need you until the point where they should.

A call you couldn’t take

Your hands were full. The caller doesn’t know that — they only know whether anyone came back to them.

See how missed calls work
  1. Missed call11:42 am, mid-job.
  2. Text goes outYour approved wording, automatically.
  3. They replyThey can tell you what they need.
  4. You take it from hereCoffee does not automatically continue the SMS with AI.

A month of content, without a month of work

On Coffee & Donut. Your business keeps showing up on the weeks you don’t have a spare minute to think about it.

See how content works
  1. Made for youBranded posts from your approved information.
  2. One linkApprove, request a change, or move a date.
  3. PublishedScheduled across your connected channels.
  4. Replies progressedGenuine comments and messages followed up.

What you actually receive

No dashboard, no login, no workflows to manage. You hear from Breaktime when something needs your say-so.

See what’s included
  1. A textWhen a booking or signup happens.
  2. An emailWhen an enquiry needs your judgement.
  3. An approval linkOnce a month, on Coffee & Donut.
  4. One reportPlain English. Two minutes to read.

Demonstration Illustrative sequences, not customer results. Response and outcome depend on the rules you approve and the channels connected to your account.

Get found

When customers ask AI who to call, will your business be part of the answer?

People don’t only search any more — they ask. And the answer gets assembled out of whatever information about your business is out there to find.

An AI assistant Demonstration

Asked “Who does end-of-lease cleaning around Coburg, and can they take a job this week?”

Answer

A few options in that area. Marlow Cleaning Co. covers Coburg and the northern suburbs and lists end-of-lease cleaning as a main service. They’re open Monday to Saturday, currently booking about a week ahead, and are well reviewed locally. You can request a quote from their website or call them directly.

Built from Website Google Business Reviews Recent posts

Every line in that answer came from somewhere.

Your website What you do, where you do it, how to start. Built and kept current
Google Business Services, area, hours, contact details. Connected and structured
Reviews What customers say, and how recently. Asked for — Coffee & Donut
Relevant content Evidence the business is active and current. Kept going — Coffee & Donut
Current details Hours, services and areas agreeing everywhere. Kept consistent
This is the material modern search has to work with. If it’s thin, out of date or contradicts itself, that’s what gets used.

Nobody can honestly promise you a position in Google or in an AI answer — and we don’t.

What Breaktime can do is keep the information around your business clear, current and consistent, so modern search has something accurate to work with. One website, one Google listing, one set of details, all saying the same thing — and none of it on your to-do list.

How Breaktime keeps you findable

Included in both plans

Your customers don’t only enquire between 9 and 5.

A caller doesn’t know your hands were full, or that you knocked off at five. They only know whether anyone came back to them.

When an eligible call is missed, an immediate branded SMS goes out in your approved wording. The caller can reply straight away, even while you are busy.

Coffee includes this immediate SMS response. Its Website AI Employee helps visitors on your website; it does not automatically continue the missed-call SMS conversation. Coffee & Donut adds an AI Employee that can help on supported connected channels where configured, within your approved actions.

Pick a business below to see the immediate branded SMS. Each illustration ends at that first response; a reply is not a promise of automatic AI follow-up in Coffee.

What this isn’t

This does not guarantee that every missed call is recovered or every enquiry converts. The standard Coffee missed-call benefit is an immediate branded SMS, with the next human response handled separately.

The sequence

  • An eligible call comes in and isn’t answered
  • An SMS goes out automatically, in wording you approved
  • The caller can reply with what they need
  • Coffee: no automatic AI continuation of that SMS
  • C&D: further AI help only on supported channels where configured
  • You get a notification — not an inbox to watch

Included in

Coffee Coffee & Donut

Choose a business

Bark & Bath Mobile Grooming Mobile grooming · Coburg Demo

Missed call · 10:42 — you were mid-groom

Hi, it’s Bark & Bath — sorry we missed your call, we’re with a dog right now. What can we help with? Just reply here.10:42

Immediate branded SMS. Coffee does not automatically continue this conversation with AI.

Text sent Your caller has a way to reply. An immediate response while you are busy.
Southside Pressure Washing Exterior cleaning · Southside Demo

Missed call · 13:15 — you were on the wand

Hi, Southside Pressure Washing — sorry we missed you, we’re on a job. What did you need done?13:15

Immediate branded SMS. Coffee does not automatically continue this conversation with AI.

Text sent Your caller has a way to reply. An immediate response while you are busy.
Marchetti Bookkeeping BAS & payroll · Adelaide Demo

Missed call · 16:20 — you were with a client

Hi, Marchetti Bookkeeping — sorry we missed your call, we’re with a client. What are you after?16:20

Immediate branded SMS. Coffee does not automatically continue this conversation with AI.

Text sent Your caller has a way to reply. An immediate response while you are busy.
Nine Chairs Hair Salon · Newcastle Demo

Missed call · 11:05 — you were mid-colour

Hi, Nine Chairs — sorry we missed you, we’re mid-colour. What were you after?11:05

Immediate branded SMS. Coffee does not automatically continue this conversation with AI.

Text sent Your caller has a way to reply. An immediate response while you are busy.

What’s actually happening

  • The missed-call SMS is immediate and uses your approved wording.
  • Website AI answers use approved information; SMS replies in Coffee need a human response.
  • You get a notification, not another inbox to keep an eye on.

AI help beyond this SMS — plan-specific scope

  • Website: answer approved questions
  • Website: explain approved prices or ranges
  • Website: qualify and collect enquiry details
  • C&D: approved booking/signup actions where supported and configured
  • Hand over to you

Nothing outside those rules. Start with the level of help you’re comfortable with.

Demonstration Example businesses, example conversations. Real outcomes depend on your own services, prices and rules.

Included in Coffee and Coffee & Donut.

Coffee $168/month · Coffee & Donut $395/month. Monthly in advance, no fixed term.

Start Coffee Start Coffee & Donut

Why it can cost this

You don’t pay custom-agency prices unless you actually want custom work.

The standard plans are inexpensive because the work in them is deliberately standardised — not because there isn’t more available.

Standard where possible

Defined scope. Repeatable delivery. Controlled website frameworks and one standard onboarding. You are not paying for a custom project to be invented from scratch every month — which is exactly what makes the monthly price work.

More when you need it

Extra website work, more content, video, a campaign. These are separately priced packages you add in the months you want them, and stop when you don’t. They are not missing pieces of the standard plan.

Custom when it’s justified

Requirements that genuinely sit outside the catalogue get scoped separately through GrowthLab AI. Most small businesses never need it — and shouldn’t be paying for the capability every month just in case.

Option one Do it all yourself Free, until you count the evenings and the enquiries you never got back to.
Breaktime Done for you, at small-business money One standard plan, one monthly price, nothing for you to run.
Option two Hire someone, or an agency A wage, or a retainer priced for a marketing department.

Plans

Two plans. Both done for you.

Billed monthly in advance, with no fixed term. There is no dashboard to learn and no software for you to run.

Coffee

For start-ups and busy owner-operators who need the foundations in place: look professional, get found, and stop losing enquiries you never saw.

$168 per month, AUD

  • Your website, built, hosted and managed
  • Google Business profile connected and structured
  • Missed-call text-back
  • Website AI Employee, using your approved website information
  • Enquiries managed for you — no inbox to watch
  • One plain-English report each month
Start with Coffee See full plan details

Monthly in advance. No fixed term. Cancel with at least 14 days’ notice.

Coffee & Donut

The full service. For businesses with the basics in place and no time left to keep sales and marketing moving.

$395 per month, AUD

About A$13 a day — and nobody to employ.

Everything in Coffee, plus

  • AI Employee across supported connected channels where configured
  • Branded static graphics, carousels and captions, made for your business
  • Scheduled and published to your connected channels
  • Approval by one secure link; video/reels are premium production
  • Approved social enquiry help where supported and configured
  • Review requests, where your setup allows
  • An enhanced monthly report
Start with Coffee & Donut See full plan details

Monthly in advance. No fixed term. Cancel with at least 14 days’ notice.

Billed monthly, in advance No minimum term. Cancel any time with at least 14 days’ notice before your next billing date.

Or pay yearly At checkout you can choose to pay 12 months up front and save 10%. A payment choice, not a different plan.

No dashboard to run You get emails and texts. Breaktime operates everything behind them.

Not sure which? The Revenue Leak Review recommends one and tells you why. Full inclusions are set out in your agreement before you pay.

When you need more

More marketing when you need it. Less when you don’t.

The standard plans are complete on their own. Premium packages are extra capacity for the months you want it — not the missing pieces.

Start on a standard plan Coffee or Coffee & Donut. Everything in it is included and managed.
Add capacity for a busy month A launch, a new service, a push. Add a package, pay for that package.
Drop back when it’s done Return to the standard plan. You are not carrying the cost the rest of the year.

Website changes & extra pages Additional content Video/reels & premium creative UGC Campaign creative Booking setup

See premium options

Premium packages are quoted before any work starts. The catalogue is still being built, so prices aren’t published yet.

Need something more customised?

GrowthLab AI — Custom & Bespoke Solutions

For requirements that genuinely sit outside the standard Breaktime plans and premium packages. Currently accepting expressions of interest on a limited-release basis — tell us what you need and we’ll be in touch when a suitable project place opens up.

Enquire about GrowthLab AI

When you start

Four steps, and none of them are yours to run.

  1. 01 Pick a planCoffee or Coffee & Donut. Scope and price confirmed in writing before anything is charged.
  2. 02 Agreement and paymentMonthly in advance, no fixed term.
  3. 03 One onboarding conversationWe collect your business facts once. Everything else is built from that record.
  4. 04 We build it and switch it onYou approve the website. Then you get on with the work.

Choose monthly billing or save 10% with annual upfront payment at checkout. Review the agreement before completing purchase.

Why we built Breaktime

We’ve run small businesses. We know what happens when the paid work finishes and everything else is still waiting.

Every other answer we found handed the owner another system to learn — another login, another tutorial, another job. So we built the opposite: a service that does the repeatable sales and marketing work, at a price a small business can actually justify month after month. Not software. Not a plan that assumes you have spare hours.

Breaktime Marketing · Australian owned and run

Questions people actually ask.

Do I have to learn any software?

No. There is no dashboard, no login and no app. You get emails and text messages, and Breaktime runs everything behind them. If you ever want something changed, you tell us.

Who is answering my customers?

Coffee’s Website AI Employee helps with approved questions, prices, resources and next steps on your website. Missed calls receive an immediate branded SMS; Coffee does not automatically continue that SMS with AI. Coffee & Donut adds an AI Employee across supported connected channels where configured. Both work within approved scope and hand over when judgement is needed.

Do you guarantee more leads or sales?

No, and be careful of anyone who does. We don’t guarantee leads, sales, revenue, Google rankings or AI rankings. What we commit to is the work: the website live, your Google presence connected, missed calls answered, enquiries handled inside your rules, content going out, and a monthly report telling you plainly what happened.

Is $168 a month really the whole price?

For everything listed in the Coffee Plan, yes — billed monthly in advance with no fixed term. It works at that price because the plan is deliberately standardised rather than rebuilt from scratch for every customer. Extra work outside the plan — a redesign, additional pages, more content, video, a campaign — is an optional premium package, quoted before anything starts. You are never signed up to something you didn’t agree to. See the full plan details.

What if I only have one problem I want fixed?

That’s usually how it starts. Most people come to us because one thing is genuinely painful — missed calls, an old website, or marketing that stopped months ago. You don’t have to want every part of a plan for it to be worth it. Have a look through what we fix and see how many of them sound like your week.

I’m not a tradie. Is this for me?

Yes. Breaktime is built for small businesses generally — groomers, cleaners, salons, bookkeepers, consultants, photographers, mobile services and local shops. If there is one of you and too much day, it fits.

More questions, answered on the Plans page

Late afternoon light over the water, with one person watching the sun go down.

You deserve a break.

The repeatable work keeps moving. Routine enquiries get handled. Approved posts still go out. You stop being the one who has to do all of it after hours.

Coffee $168/month · Coffee & Donut $395/month. Billed monthly in advance, no fixed term. Not ready to choose? Run the Revenue Leak Review first.